Pre-fall 20 What I Believe collection is placed in NYC.

We choose Brooklyn and Once upon a time in America Brooklyn Bridge location for this shooting.

Clean lines, minimalist aesthetic, and a mixture of finest fabrics: wool, cashmere, tweed, and lace are asking you to let yourself be won over by tailored elegance. We are proud of the fact that every piece from our studio is hand-made with special attention to every detail.

You can find a perfectly tailored suit, coat or dress in this collection and in our studio.

During the whole process of creating this campaign, true inspiration came from quotes founded in the book The Highly Sensitive Person.

“I believe in aristocracy-if that is the right word…”

Not an aristocracy of power…but of the sensitive, the considerate…Its members are to be found in all nations and classes and all through the ages, and there is a secret understanding between them when they meet. They represent the true human tradition, the one permanent victory of our queer race over cruelty and chaos. Thousands of them perish in obscurity, a few are great names. They are sensitive for others as well as themselves, they are considered without being fussy, their pluck is not swankiness but the power to endure…” E. M. Foster, “What I believe”, and it couldn’t represent in better way wonder trinity of this body, mind and soul collection trough everything that this story and people who feel it find it, represents.

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